by Bill Decker | May 17, 2020 | Business Mistakes, global business, global sales, International Business
This one minute video on global business asks if business deals are done because the product is better. Does the best mousetrap mean we got an international customer? Pick up the Market Access Toolkit on Amazon
by Bill Decker | May 15, 2020 | Business Mistakes, Culture, global business, global sales, Videos
Got a minute? Get a lesson in Global Business online at the international business minute. This episode discusses what happens when firms don’t do translation in international business. Don’t cut corners! Get a translator! Pick up the Market Access Toolkit...
by Bill Decker | May 12, 2020 | Business Mistakes, Culture, global sales, International Business, Videos
Should Americans worry about speaking English when it is filled with American expressions? Will non native speakers understand it in international negotiations? Pick up the Market Access Toolkit on Amazon
